JYP Entertainment is to debut a new girl group.
At midnight KST on July 9th, JYP Entertainment opened a new SNS channel called “JYPn” and teased with a mysterious teaser video. The phrase “Not an ordinary package. It’s extended!” only drew in more interest and speculation.
JYP Entertainment then revealed a girl group is slated to debut in February 2022. This will be JYP Entertainment’s first girl group in three years since ITZY’s debut in 2019.
The new group will be managed by JYP Entertainment’s Division 4, led by Lee Ji Young, the company’s first in-house female executive director. Division 4 is a dream team of staff that cast and trained JYP idols such as Sunmi, 2AM Jinwoon, 2PM Nichkhun, TWICE’s Jeongyeon, Sana, Jihyo, Tzuyu, DAY6 Young K, GOT7 Mark, Jackson, Yugyeom, and Stray Kids’ Hyunjin and Felix. They are expected to present a different paradigm through the know-how and experience they have cultivated over the years.
They also introduced the Blind Package. Under the slogan “GRAB YOUR FUTURE,” “Blind Package” is a real limited edition of the debut single of a new girl group that will be sold for only 10 days from July 16th to 25th, which can only be exclusively purchased during the pre-sale period. This unknown and new promotion style has garnered much interest already as JYP has a history of hit girl groups including Wonder Girls, missA, TWICE, and ITZY.
The “Blind Package” consists of limited edition CDs, photo books, photo cards, posters, premium membership cards, random polaroids, and more. In addition, a separate event will be held after the debut through a lottery among buyers with premium membership cards, providing special benefits to fans who have recognized and supported the possibility of this new girl group. This “Blind Package” can be booked in advance through various domestic and foreign music sites for only 10 days from July 16th to 25th.
JYPn has reportedly countless meanings including next, now, new, and unknown “n.” There are endless possibilities with “N.”